B2B Email Marketing Design & Dev

Scalable B2B Email Design & Development

Role: Design Lead and Developer, leading marketing initiatives and branding campaigns for automotive dealerships. Partnered with a newly formed team to refresh and evolve two existing brands—bringing clarity, cohesion, and momentum to their digital presence.

Process: Led the design and build of modular digital assets, beginning with wireframes and layout exploration before moving into high-fidelity UI design. Expanded the existing brand palette to strengthen campaign messaging, sourced and art-directed photography, and created supporting assets including logotypes and motion elements.

Final deliverables included modular HTML templates, fully coded, tested in Litmus, and optimized for cross-platform deployment.

Skills: Art Direction XD Photoshop HTML/CSS Litmus Testing Constant Contact Wordpress

Multi-Media Masters Group & Dynamic Beacon

The client is a marketing agency supporting automotive dealerships, developing and distributing branded email campaigns across dealer networks.

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    creative direction

    brand strategy

    typography

    logo identity

    print & packaging

    ui/ux

    front-end dev

    web & email design

    video editing

    motion graphics