B2B Email Marketing Design & Dev

Role: Design Lead and Developer. Integral in marketing inititives, and branding campaigns targeting auto dealerships. With a whole new team and vison for two companies, I was tasked with breathing some new life into the existing brands.

Process: I started by sketching wireframes and then transitioned to Adobe XD to design the layouts and develop UI assets incorporating existing brand colors and introducing new ones to enhance campaign messaging. I sourced photographs and created additional assets like logotypes and animations. After finalizing the layout and graphics, I coded modular HTML templates, tested them in Litmus, and optimized them for various platforms as needed.

Skills: Art Direction XD Photoshop HTML/CSS Litmus Testing Constant Contact Wordpress

Multi-Media Masters Group & Dynamic Beacon

SHIFT Into Another Gear

 

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=Email Marketing
Social Surge Dealer Event

 

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Email Marketing
New Year Target Marketing

 

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Email Marketing

    creative direction

    branding

    typography

    logo creation

    print & packaging