Role: Design Lead and Developer. Integral in marketing inititives, and branding campaigns targeting auto dealerships. With a whole new team and vison for two companies, I was tasked with breathing some new life into the existing brands.
Process: I started by sketching wireframes and then transitioned to Adobe XD to design the layouts and develop UI assets incorporating existing brand colors and introducing new ones to enhance campaign messaging. I sourced photographs and created additional assets like logotypes and animations. After finalizing the layout and graphics, I coded modular HTML templates, tested them in Litmus, and optimized them for various platforms as needed.
Multi-Media Masters Group & Dynamic Beacon
creative direction
branding
typography
logo creation
print & packaging
ui/ux
front-end dev
web & email design